From Comic Books to Conscious Branding: My Archetypal Journey

 The Origin of Archetypes in My Creative Journey

I’ve loved archetypes long before I even knew the word. As a child, I spent hours sketching comic book heroes—powerful figures of beauty, courage, and imagination that somehow felt alive to me. Their stories spoke to something deep and ancient within, a resonance I couldn’t yet name.

Years later, in art college, while studying anatomy and figure drawing, I began creating my own characters.

Only later did I realize that these early drawings were my first conversations with archetypes—living symbols rising from my own subconscious mythology.

Carl Jung described it perfectly:

“The concept of the archetype... indicates the existence of definite forms in the psyche which seem to be present always and everywhere.”— The Structure and Dynamics of the Psyche

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Defining the Archetype

In Jungian psychology, an archetype is “an inherited idea, mode of thought, or universal pattern of behavior in the collective unconscious that recurs across cultures and appears in myths, dreams, and symbols.”

To me, archetypes are the DNA of meaning. They are the invisible architecture of human experience—the patterns that shape how we love, lead, create, and express.

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Money Super Power: Turning Behavior into Myth

As my career evolved, I found myself returning to archetypal design again and again—often without realizing it. During my Master’s program at UNB, I created a curriculum called Character Development Through Character Development, where students designed symbolic characters representing aspects of themselves.

Later, in advertising working for Shields Marketing in Fresno CA, I co-created Money Super Power, a financial literacy program that personified money habits as comic-style heroes and villains. Characters like Captain Bud Jet, Burnadebt, Cash Flow, Spendex, Brain Freeze, Birden and Iona Lot represented both the light and shadow sides of human behavior around money.

At its heart, Money Super Power translated unconscious financial patterns into archetypal identities. It was archetypal because it turned abstract information into story—and story is how archetypes teach.When learners met their “inner cast,” they stopped seeing good or bad habits; they began seeing energy patterns at play.

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Conscious Dimensions and N-1: The Awakening

As life would have it, my archetypal journey continued when I became a co-founder of Conscious Dimensions, located in Cincinnati Ohio, dedicated to raising consciousness through education, entertainment, and technology.

Our flagship project, N-1: The Awakening, combined two profound systems:

• The Enneagram of Personality (archetypal identity)

• Spiral Dynamics (the evolution of consciousness)

Each Enneagram type became a mythic hero journeying through the seven levels of human development. Together with Dr. Deborah Ooten of the Conscious Living Center, we designed a gamified world where players could explore the evolution of consciousness through play.

Like Money Super Power, this project was archetypal because it made the invisible visible—personifying the inner evolution of awareness through narrative and art. It used:

• The Hero’s Journey as its universal narrative backbone.

• Psychological typologies as mythic personae.

• Spiral Dynamics as a cosmic ladder of meaning.

N-1: The Awakening wasn’t just a game; it was a mirror—a gamified initiation into self-awareness. Each level symbolized the timeless quest to awaken to who we truly are.

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The Birth of Astromic Solutions

Fast forward to today: I’m the founder of Astromic Solutions Inc., where archetypes are now the foundation of my creative process. Through The Astromic Method, I guide brands to uncover their soul—long before a logo or tagline is ever conceived.

This method is rooted in Resonance, Knowledge, Archetype, Yield, Narrative, and Evolution (the R-KAYNE framework). Using intuitive interviews or my Astromic GPT Mentor, I help founders discover the archetypal essence of their brand—its living character, its mythic story, and its emotional identity.

Because when a brand connects with audiences at a soul level, it transcends logic and metrics. It becomes felt. When a founder feels their brand, they can embody it—and when they embody it, others can feel it too.

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Full Circle: Archetypes as Mirrors of Becoming

My own exploration has included the Enneagram, astrology, meditation, tarot, journaling, and now AI—a revolutionary partner that helps translate symbolic systems into accessible experiences. Through AI, I can prompt my own intuition into visible form—a dialogue between human and machine consciousness.

This synthesis of art, archetype, and technology continues through my ongoing projects like Astromic Legends, where astrology and mythology merge into living stories and visual worlds. Astrology, for me, is both a language and a lens—one that reveals the symbolic architecture of the soul. Each planet, sign, and house becomes a character in a larger cosmic narrative, and AI helps me bring those archetypes to life as art, myth, and brand.

That same archetypal storytelling now extends into education through my collaboration with TRICOAST Education. Together, we’re developing TRICOAST Adventures—a world where characters like Drew Dandelion and Lily Ladybug help children explore language, creativity, and emotional growth. What began as a personal study of archetypes has evolved into a shared journey of teaching others how story, symbol, and imagination can heal, connect, and empower.

My wish for you, reader, is threefold:

1. Discover the divine architecture within you. Know yourself in both your light and shadow.

2. Recognize that everyone has a brand. A mark of meaning you leave in the world.

3. If you’re ready to design a brand aligned with your essence and soul-purpose, the Astromic Method can guide you there.

If you’d like to join an upcoming workshop or schedule a discovery call, I’d love to connect.

Robin Grant

Founder, Astromic Solutions Inc.